Choose Your WordPress Theme Wisely
It is very important to choose a WordPress theme that emphasizes seo principles. Anything less than that is not worth your time and effort to establish your online business presence on. There are a few top themes that do this, and couple worth mentioning are StudioPress Genesis Framework and Thesis Theme.
There are unfortunately not a lot of WordPress SEO themes out there. In fact, a majority of the themes available, both paid and free, have such a severe lack of even basic SEO principals. WordPress.org lays out the basic seo elements to included in a theme.
Frameworks Are A Must
For any serious developer that wants to achieve advanced programming skills no matter the language, developing on a framework when available is a definite must. Frameworks establish conventional, disciplined, clean, and extensible code. Frameworks also give an indication of a wide base of developer contributors, helping to ensure the mission’s integrity and future direction. One such framework that I love to develop in is Studiopress’ Genesis Framework.
I was an immediate fan when it was first called WordPress Revolution. I just had to get their Pro Plus Pack, which allows me to receive all of their future themes & frameword upgrades. It has been one of the wisest investments I have ever made.
StudioPress Genesis Framework for serious developers
This is far from a drag and drop wordpress framework. When you look under the hood, you will find a very disciplined way of developing. At the same time, you get to add your own creative style with customizing the design. For instance, I have a set of code I like to implement with just about every website I build. I like to add dynamic footers, remove comments from pages, replace the default wordpress category behavior with my own loop, to name a few.
Genesis has been very good at keeping up with WordPress version changes not only in terms of releasing alongside WordPress release dates but also in implementing new version features. Internally, they have improved their own framework by including built-in functions that are often used by their community. An example of this is the use of footer widgets. Prior to Genesis 1.7, you had to register your own footer widgets. Now, it is built into the framework, so that all you have to do is call it with one line in your functions.php file. Their customer base spoke, and Studiopress listened.
Genesis – a strong SEO & development platform
Did I mention that on-page SEO is important to have in a website design?
Genesis already does a great job with setting SEO options globally throughout the site, as well per page.
Additionally, since their coding conventions are so flexible, I easily implement advanced SEO tactics in the functions.php file. For every problem I had, I found a solution through the Genesis Framework.
I heart Genesis